Kamis, 08 Juli 2010

Saya di sini ingin berbagi kisah nyata "Sejarah Streetball & Freestyle di Indonesia". Ini sebagian besar saya melihat dengan mata & kepala saya sendiri. Sisanya saya menanyakan langsung dari mereka yang terlibat atau dari sumber yang sangat bisa di percaya.
Berawal dengan team yang bernama Nike Freestyle yang sekarang menjadi Freestyle Indonesia (FSI). FSI memiliki 5 anggota pada tahap awal yaitu, Hirdani (D'Rocks), Bayu Radityo (Lunatic), Mohammad Herdian (Herdi'o'flo), ** (Black) & ** (Mr.Spin). Maaf yg namanya diganti ** saya lupa nama aslinya. Maaf ya..hehe. Ini mulai berjalan di tahun 2001. Mereka melakukan show di berbagai tempat & berusaha agar masyarakat Indonesia mengetahui bahwa di Freestyle basket itu ada.
Di tahun berikutnya tepatnya pada tahun 2002 lahir komunitas streetball pertama di Indonesia (Bandung). Yang mendirikannya tak lain 2 PENTOLAN STREETBALL INDONESIA yaitu Richard (INSANE) & Bayu (LUNATIC). Mereka membuat komunitas yang bernama FUTURE. Tak butuh waktu lama sebelum Anwar (Hyperdrive), Ijal (Nightmare), Gobel (Trickz), Abah (Matrix), Yogi (Bull) dan beberapa kawan2 lain bertekad untuk menyebar luaskan streetball di seluruh Indonesia. Saya pun sempat merasakan bermain bersama meraka.Future dulu biasa bermain setiap hari Rabu di Saparua Park pukul 9 malam. Saya ingat setiap minggu melihat puluhan bahkan mendekati 100 orang hanya untuk melihat mereka beraksi khususnya Lunatic & Insane. Karena memang sampai saat ini mereka berdua belum ada tandingannya..the LIVING LEGENDS.
2003 pun tiba & tindakan dua Living Legends kita merubah streetball di Indonesia untuk selamanya. 2003 is the REVOLUTION of Indonesian streetball.
Insane bergabung dengan FSI. Perkembangan FSI pun langsung berubah drastis. Disana Insane berganbung dengan D'Rocks, Herdi'o'flo beserta generasi baru FSI : Spinman (Nyong), Bodymover (Subhan), Brother J (Baswan), Spinboy (Rico) & A-real.
Mereka merupakan Harlem Globttoters versi Indonesia.
Lunatic pun mempunyai Impian akan menghadirkan Team Streetball & Freestyle yang professional di Indonesia layaknya team AND1 yang kita sering kita lihat di VCD & Internet. Pada akhir tahun 2003 lahirlah Ball Star Indonesia. Konsep Lunatic ini banyak dibantu oleh Yogi (Bull). Lunatic & Yogi tidak langsung mengumpulkan pemain2. Mereka mematangkan konsep & strategi agar Ball Star Indonesia dapat terlihat BLING-BLING (mewah) & exclusive dengan modal otak, tenaga dan jualan baju (ballers) & sepatu (koleksi Lunatic). Akhirnya bergabunglah Tricks (Gobel), Nightmare (Ijal), U-turn (Gala), Iceman (Willa) & Skinny (Aci).
Dengan team yang memiliki management yang terbilang solid Ball Star Indonesia berhasil mewujudkan impiannya dengan Tour keliling Indonesia seperti AND1.
1 tahun kemudian Insane kembali bergabung dengan Hyperdrive & kawan2 di Future. Programpun mulai di susun oleh mereka hingga kini Future memiliki sekolah basket & merchendise Future.
Walaupun FSI kini jarang sekali terlihat namun kita tak boleh melupakan & harus mengingatkan bahkan menceritakan keberadaan mereka kepada generasi baru streetball di Indonesia.
Beda hal dengan Future Bandung & Ball Star Indonesia yang menurut saya mereka kini tetap yang terbaik di Indonesia.
Jadi intinya kami generasi muda Streetball di Indonesia ingin berterima kasi kepada Freestyle Indonesia, Future Bandung & Ball Star Indonesia atas segala yang kami rasakan di dunia streetball & freestyle di Indonesia.
Dan saya pribadi ingin sangat bertrima kasih kepada The 3 Musketeers (hihihi) Hirdani a.k.a D'Rocks, Richard Latunusa a.k.a Insane & Bayu Radityo a.k.a Lunatic atas dedikasinya terhadap Freestyle & Streetball. Big Respect.
Kamis, 01 Juli 2010
Streetballers at the Venice Beach basketball courts, California, USA.

Streetball merupakan variasi dari olahraga bola basket, biasanya dimainkan di luar pengadilan dan menampilkan kurang signifikan dengan cara struktur formal dan penegakan aturan permainan. Dengan demikian, format yang lebih kondusif untuk memungkinkan setiap pemain untuk publik menunjukkan keahlian masing-masing.
Beberapa kota di Amerika Serikat telah mengorganisir program streetball, dioperasikan mirip dengan program basket tengah malam. Banyak kota juga tuan rumah turnamen streetball sendiri akhir pekan-panjang, dengan Hoop-It-Up dan Houston Rockets 'aspal Pertempuran menjadi dua yang paling populer. Dalam beberapa tahun terakhir, streetball telah melihat peningkatan eksposur media melalui acara televisi seperti "ESPN Streetball" dan "Kota Slam", serta pameran perjalanan seperti AND1 Mixtape Tour dan Ball4Real.
Selasa, 29 Juni 2010
and1 mixtape tour
In 1993, AND1 began as a elementary school project partnership of Aren Bruce, Kelsey Burkett and Daniel Busch while they were graduate students at Shenandoah Valley Academy. The company name is derived[citation needed] from a phrase used by basketball broadcasters: when a player is fouled while shooting, makes the shot and makes the awarded foul shot as well, they score the points for the made basket "and 1" for the made free throw.[1] Early advertising strategies, used to distinguish their products from others, included other basketball slogans and trash talk, such as "Pass. Save Yourself The Embarrassment".
In mid of 1996, NBA star Stephon Marbury became the first spokesman for AND1 and once had his own name brand AND1 shoe called "Starbury".
In late 1998, a videotape containing streetball stunts was delivered[citation needed] to AND1 by Steven Vandevere, coach of the Benjamin Cardozo High school team in Queens, New York. The tape contained low quality camera moves, poor resolution and nearly indecipherable audio featuring a streetballer by the name of Rafer Alston. At the time, Alston was a student at Fresno State who had entered the 1998 NBA Draft. The videotape would soon be known as the "Skip tape", referring to Alston's streetball nickname "Skip to my Lou".[citation needed] Alston later signed AND1's first endorsement deal.
In 1999 at Haverford College in Philadelphia, AND1 shot their first series of commercials and print ads incorporating NBA players Darrell Armstrong, Rex Chapman, Ab Osondu, Raef LaFrentz, Toby Bailey, and Miles Simon. When the traditional marketing campaign proved unsuccessful, a strategy was formed to use the "Skip tape". It was edited and reprinted into 50,000 copies and over the next eight weeks, distributed across basketball camps, clinics, record labels. The tape would become the first "Mix Tape", and quickly made Alston into a celebrity.[2] When AND1 became a product partner with FootAction, this strategy evolved into a national program. They perform radical spin moves and dunks. They also perform and have their own company. Beginning in the summer of 1999, a free AND1 Mix Tape was given with any purchase. Approximately 200,000 tapes were distributed in the span of 3 weeks, making this promotion one of the most successful in U.S. retail history. Filmmakers were then sent across the country to capture and find the next streetball legend.[3]
In mid of 1996, NBA star Stephon Marbury became the first spokesman for AND1 and once had his own name brand AND1 shoe called "Starbury".
In late 1998, a videotape containing streetball stunts was delivered[citation needed] to AND1 by Steven Vandevere, coach of the Benjamin Cardozo High school team in Queens, New York. The tape contained low quality camera moves, poor resolution and nearly indecipherable audio featuring a streetballer by the name of Rafer Alston. At the time, Alston was a student at Fresno State who had entered the 1998 NBA Draft. The videotape would soon be known as the "Skip tape", referring to Alston's streetball nickname "Skip to my Lou".[citation needed] Alston later signed AND1's first endorsement deal.
In 1999 at Haverford College in Philadelphia, AND1 shot their first series of commercials and print ads incorporating NBA players Darrell Armstrong, Rex Chapman, Ab Osondu, Raef LaFrentz, Toby Bailey, and Miles Simon. When the traditional marketing campaign proved unsuccessful, a strategy was formed to use the "Skip tape". It was edited and reprinted into 50,000 copies and over the next eight weeks, distributed across basketball camps, clinics, record labels. The tape would become the first "Mix Tape", and quickly made Alston into a celebrity.[2] When AND1 became a product partner with FootAction, this strategy evolved into a national program. They perform radical spin moves and dunks. They also perform and have their own company. Beginning in the summer of 1999, a free AND1 Mix Tape was given with any purchase. Approximately 200,000 tapes were distributed in the span of 3 weeks, making this promotion one of the most successful in U.S. retail history. Filmmakers were then sent across the country to capture and find the next streetball legend.[3]
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